Tell your story
A limited campaign from Reach Higher with a mission to encourage BIPOC students to find the college that’s their perfect fit — free from pressure or expectation.
Brand identity
Social media design
Print design
PDF design
The Pathfinder
A map and associated bank of definitions that students can follow to find their best-fit college. See summary images below.


Pathfinder trifold
Print design for conferences. Our goal was to turn the Pathfinder into a tangible, digestible piece, that could unfold into a visual aid for students.